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How to Build Community Engagement and Brand Awareness with Eco-friendly Promotional Products at Farmer’s Markets

Farmers markets are not just a place to buy fresh produce and local goods. These gatherings are great opportunities for insurance companies, chiropractors, bakeries, and other vendors to gain brand awareness and attract potential leads.

Farmers market shoppers typically look to reduce their carbon footprints, shop sustainably, and support the local economy. Sponsors and organizers can effectively appeal to this audience and their interests by adding their logo to promotional products with sustainable advantages. These promotional products will also help markets be greener and spark conversations about sustainability.

Here are a few eco-friendly promotional product recommendations from Eco Promotional Products, Inc. (EPP) for sponsors and vendors that will build community engagement, raise environmental awareness, and create lasting impressions at farmers markets:

Recycled Foldaway Bags are a great addition to any farmers market booth. They are an affordable choice for banks and insurance companies looking to store their informational brochures and cards in an eco-friendly way. Farmers market shoppers can carry their fresh produce and other product giveaways without generating more plastic waste. Reusable bags are made from 100% recycled polyester from post-consumer water bottles, saving waste from the world’s landfills. It is lightweight, durable, and can be easily stored. The bag folds into a small pocket which can be placed in a handbag, backpack, or truck for future use.

Another functional promotional bag with environmental benefits is the 3-Piece Cotton Mesh Produce Bag. The set is a perfect alternative to disposable produce bags since they are reusable, washable, and biodegradable. The 100% cotton bag set comes with 3 bags stored inside a carrying pouch for easy transport. Branded bags can help jumpstart the beginning of a green initiative – BYOB or Bring Your Own Bag. Farmers market organizers and produce merchants can give these away with every purchase and encourage shoppers to reuse them for later visits. Public works departments can also give cotton bags to spread awareness about the impacts of plastic waste in the community.

Local vendors selling homemade, baked goods can give away Recipe Cards with Plantable Seed Shapes with every purchase. They are simple giveaways to thank customers and help them remember where they can go to get more yummy treats. Recipe cards are made in the USA from 100% recycled materials and be customized with any full-color logo or messaging. Vendors can choose seeded shapes like an apple for a pie company or a chili pepper for salsa vendors. They are a cost-effective green promotion people will not forget.

Reusable utensil sets are an effective product giveaway for food truck vendors and local restaurants. A budget-friendly giveaway that promotes sustainability, utensil sets also have educational benefits connected to waste reduction and healthy lifestyle practices. Like the BYOB – Bring Your Own Bag – initiative, vendors can encourage shoppers to reject single-use plastics at farmers markets and wherever they go.

Sponsors and organizers who make a conscious effort to align their marketing strategies with sustainability will stand out, attract more consumers, and boost their brand identity. It is easier than ever to make unforgettable impressions at farmers markets with long-lasting and consciously vetted promotional products from EPP. Call 877-ECO-WINS (877-326-9467) to start your order today.